Lagerfeld to design for a major mass market retailer - Fashion, Life & Style - The Independent

Lagerfeld to design for a major mass market retailer - Fashion, Life & Style - The Independent: "Lagerfeld's women's collection will be sold in about 250 Macy's stores as well as online starting September 2011. It is part of the American department store chain's new initiative to launch a series of limited-edition designer collections for its Impulse range - geared towards younger, more fashion-forward customers - starting early next year.
The designer collections will rotate every two months and will start in February 2011 with Kinder Aggugini, a darling of the London fashion scene. Aggugini, who started his eponymous label four years ago, has previously worked with John Galliano, Paul Smith, Versace, Calvin Klein, and Vivienne Westwood. Priced on average from $40-$140, with specialty pieces selling up to $300, his line for Macy's will channel a rocker-chic aesthetic."